Jeffrey D. Rule O.D.

  • Certification: National Board of Optometry
  • Internship: Glaucoma-Illinois Memorial Hospital, Glaucoma and Diabetic Eye Disease
  • O.D.: Illinois College of Optometry
  • B.S.: Ohio State University
  • Member: American Optometric Association, Michigan Optometric Association
  • Ophthalmic Specialties: General Eyecare including contact lenses, fitting of specialty contact lenses, Pre and Post-Lasik Care, Cataract Management, Glaucoma, Macular Degeneration and Diabetic Eye Disease

Richard R. Rule O.D.

  • Certification: National Board of Optometry
  • Under Graduate: Central Michigan University and Michigan State University
  • O.D.: Ohio State University
  • Military: United States Army as captain and officer in charge of the eye clinic in Fort Carson, Colorado.
  • Member: American Optometric Association, Michigan Optometric Association
  • Ophthalmic Specialties: General Eyecare including contact lenses, Pre and Post-Lasik care, and Cataract Management.

Jeffrey Schrauben O.D.

Dr. Schrauben grew up in mid-Michigan and graduated from Fowler High School. He completed his undergraduate studies at Michigan State University and received his Doctorate of Optometry from The Ohio State University College of Optometry in 2006 after completing his Ocular Disease Internship at the Hefner Veterans Hospital in Salisbury North Carolina.

Dr. Schrauben practiced for 10 years in the Detroit area, working in a high paced ophthalmology practice before moving on to private practice. He was and is thrilled to join the Rule Eye Care team in June of 2016.

Dr. Schrauben’s areas of interest are Multifocal Contact Lens Fitting, Diabetic Eye Disease, Dry Eye Syndrome and Ocular Surface Disease, Glaucoma, Macular Degeneration, Cataract Management and Pre/Post-op Refractive Surgery care.

Memberships include American Optometric Association, Michigan Optometric Association, and past author of the Contact Lens and Cornea Section of the AOA.

Brian R. Beissel O.D.

  • Certification: National Board of Optometry
  • Internship: Duane Waters Hospital at Jackson State Prison, MSU Neuro- Opthalmology
  • O.D.: Michigan College of Optometry at Ferris State University
  • B.S.: Michigan College of Optometry at Ferris State University
  • Member: American Optometric Association, Michigan Optometric Association
  • Ophthalmic Specialties: General Eyecare including fitting of contact lenses, fitting of specialty contact lenses, Pre and Post-Lasik Care, Cataract Management, Glaucoma, Macular Degeneration, and Diabetic Eye Disease.

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Are you too busy during the week? Do your kids have you running around like crazy until the weekend? Have family members that work all week?

Did you know that Rule Eye Care is now open one Saturday per month?

Ask our friendly Rule Eye team members for an appointment for a little "me time" today!
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Merry Christmas
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We had a great office Christmas lunch and amazing creativity with ugly sweaters! We have amazing staff at Rule Eye Care and OUTSTANDING Doctors! Happy Holidays! ... See MoreSee Less

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Rule Eye Care will be closed from 12:00-1:30 for work Christmas lunch !!! ... See MoreSee Less

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Rule Eye Care Ugly Sweater Challenge help vote! ... See MoreSee Less

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Thursday December 21, Rule Eye Care Staff will be wearing Ugly Sweaters please stop in give your vote! ... See MoreSee Less

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The end of the year is approaching us fast don't forget to use your flex spending! ... See MoreSee Less

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Looking for jewelry for your loved one!
Rule Eye Care 30% off plano sunglasses Black Friday Shopping
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Black Friday Shopping @ Rule Eye Care
Plano Sunglasses 30% off
Great Gifts!
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Come on in and meet Scott!!! Pick a Christmas tag off the tree and get free product!! ... See MoreSee Less

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Flex Spending Use it or Lose it! We are having great sales this week! ... See MoreSee Less

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Black Friday WEEK @ Rule Eye Care we have sales on Oliver Peoples, Gucci, Jimmy Crystal, Rec Specs and lots of cash and carry stocking stuffers! ... See MoreSee Less

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Don’t forget to use your flex spending!!! BLACK FRIDAY WEEK @ Rule Eye Care! You will not want to miss all the great sales! ... See MoreSee Less

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Next week $150.00 OFF Rec Specs ... See MoreSee Less

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$150.00 OFF Motor Cycle / Bicycle / sports glasses! Women and Men ... See MoreSee Less

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REC SPECS
Black Friday WEEK November 20-24,2017 $150.00 off complete pair!
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A great video illustrating just how amazing our gift of sight really is. Happy Friday everyone and have a great weekend! ... See MoreSee Less

Sometimes these are the reminders we need of why we live this OD Life! Every patient encounter matters and has the potential to forever change a life. Never forget that 👶 ❤️ 👓 #NewGradOptome...

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Do you have Flex Spending account? Use it or Lose it! Come in to Rule Eye Care and get a new look that you love! ... See MoreSee Less

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We have amazing doctors! Along with great frame lines to meet all your fashion needs! Schedule your eye exam today! ... See MoreSee Less

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Good eye protection can keep our eyes healthy just like sunscreen keeps our skin healthy! We have a wonderful selection of sunglasses! SEE you soon! ... See MoreSee Less

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To bring attention to Blindness Awareness Month this October, Rule Eye Care will be donating a portion of all proceeds from glasses sales to The American Macular Degeneration Foundation. For every pair of glasses sold, patients will be entered into a drawing for dinner for two and movie tickets.

Rule Eye Care is the first office in Michigan to offer new life changing technology for detecting Macular Degeneration earlier than ever possible before. Learn more below!
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