Professional eye exams, contact lens fittings of all types, co-management for laser and cataract surgeries, and frame styling to compliment your lifestyle. All outside prescriptions welcome.

  • Professional, comprehensive eye exams from our highly trained Doctors.
  • The latest in digital lens technology including Progressives,and Transitions  Lenses.
  • Diabetic Eye Care and establish communication with your primary care doctors and endocrinologist.
  • Mascular Degeneration Diagnosis, Treatment and Detection
  • Lasik and Refractive Surgery Co-Management
  • Cataract Surgery Co-Management
  • Glaucoma Diagnosis and Treatment
  • Custom contact lens fitting including Keratoconus and Bifocal Contact Lenses
  • Advanced Technology Ultraviolet Protection for computer and tablet intensive lifestyles.

Insurance Plans – We happy to participate with the most vision plans including VSP and EYEMED. We also accept most major medical insurance plans including Medicare, Blue Cross, SET, WEYCO and many others.
Frame Selection – We are excited to feature the latest and greatest in fashion eyewear to fit any taste and budget, New styles arriving weekly including Oliver Peoples, Tom Ford, Coach, Gucci, Maui Jim, Fendi, Nike, Oakley and many more.

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Rule Eye Care will be closed Monday May 27th in observance of Memorial Day. ... See MoreSee Less

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Rule Eye Care is proud to offer this life changing technology for anyone who has color blindness or color deficient visionWelcome to the EnChroma family to some of our newest authorized retailers!

Perry EyeCare - Perry, UT, USA
Optical Alternatives - Fairfield, CT, USA
Rule Eye Care Associates - Lansing, MI, USA
Cowichan Eyecare - Duncan, BC, CA
Blount County Eye Center - Maryville, TN, USA

#ColorIsHere #ColorIsEverywhere
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As summer approaches, it can be a great time for children and teens to have eye exams.

Watch below if you're interested in slowing/stopping the progression of your child's nearsightedness, or if you're interested in experiencing life without the hassle of glasses or contacts during the day!

www.youtube.com/watch?time_continue=198&v=njLwRqUF8Z4youtube.com
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Nearsightedness is where you or your child cannot see clearly faraway. Nearsightedness also known as myopia, is more than a vision condition, it is a health issue. Myopia can increase the risk of ocular diseases such as Myopic Macular Degeneration and Retinal Detachment later in life. Learn more about the health risks of myopia and how it is increasing globally at epidemic rates. ... See MoreSee Less

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Ask us about this breakthrough technology!There is a solution to nearsightedness that doesn't involve daytime contacts or glasses! Orthokeratology (Ortho-K) is a method that uses contact lenses to reshape the cornea to treat nearsightedness. Paragon CRT® Contact Lenses are Ortho-K lenses. By wearing our safe-to-sleep-in lenses at night, you can have improved vision during the day without the need for daytime contacts or glasses. To learn more about Ortho-K and Paragon CRT® visit our website. ... See MoreSee Less

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Rule Eye Care is happy to accept Davis Vision Plans and the Medical Insurance associated with them. We are equipped with the latest technology to care for all of your Diabetic, Glaucoma, Cataract and Macular Degeneration needs.

Call now to schedule your appointment!
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Rule Eye Care is happy to accept Davis Vision Plans and the Medical Insurance associated with them. We are equipped with the latest technology to care for all of your Diabetic, Glaucoma, Cataract and Macular Degeneration needs.

Call now to schedule your appointment!
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Rule Eye Care Associates updated their cover photo.
Rule Eye Care Associates
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We now participate with Davis Vision Plans! Please call now for an appointment.

We also participate with the health insurances associated with Davis Vision. We’re ready to help with Diabetic Eye Care, Glaucoma, Cataracts, Macular Degeneration and more.

We can’t wait to "SEE" you!
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Rule Eye Care is happy to accept Davis Vision Plans and the Medical Insurance associated with them. We are equipped with the latest technology to care for all of your Diabetic, Glaucoma, Cataract and Macular Degeneration needs.

Call now to schedule your appointment!
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Rule Eye Care is happy to accept Davis Vision Plans and the Medical Insurance associated with them. We are equipped with the latest technology to care for all of your Diabetic, Glaucoma, Cataract and Macular Degeneration needs.

Call now to schedule your appointment!
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Helpful video for using Ortho K lenses to slow down the progression of nearsightedness!

Paragon Vision Sciences
Learn how to properly insert, remove, and care for Paragon CRT® lenses by watching our new animated video. This video is especially useful to guide new and/or young patients.
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Incredible technology that we are so proud to offer.

neurolenses
"We are changing people's lives by prescribing this lens" - David Geffen, O.D. The neurolens office will be launching at Vision Expo East. Schedule a VEE demo today to enter our raffle for a free iPad
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If you are tired of stronger and thicker glasses for you and your child, ask our Rule Eye Care team about Myopia control technology available at our office! ... See MoreSee Less

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Glasses from Rule Eye Care can make you feel 10 years younger! ... See MoreSee Less

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A little Optometry humor to brighten your Wednesday! ... See MoreSee Less

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We love all babies ... See MoreSee Less

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Due to the extreme weather conditions our office will be closing today at 1:00 p.m. If you have an ocular emergency please call (517) 321-1154 or go to the nearest emergency room. Drive safe and stay warm! ... See MoreSee Less

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Sorry for any inconvenience but due to weather conditions we are closing today at 1:00! We are planning on opening normal business hours on Tuesday! If you have an emergency call the office at 517-321-1154 or go to the nearest emergency room! ... See MoreSee Less

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This amazing technology is available at Rule Eye Care Associates!#QuickFact: Paragon CRT® was the first FDA-approved overnight Ortho-K lens. Paragon CRT® Contact lenses are worn while you or your child sleeps. In the morning, you or your child remove the lenses and enjoy improved vision that lasts all day without the help of glasses or daytime contacts. ... See MoreSee Less

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Rule Eye Care Christmas Party ... See MoreSee Less

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Merry Christmas from Rule Eye Care ... See MoreSee Less

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Photos from Rule Eye Care Associates's post ... See MoreSee Less

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Santa needed an Eye Exam thank you Dr Schrauben ... See MoreSee Less

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Santa is at Rule Eye Care bring your kids! ... See MoreSee Less

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Free Event enjoy cookies laughter and Santa
Fun for everyone!
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Happy Thanksgiving from all of us at Rule Eye Care Associates!
We are so very thankful for all of you. Have a wonderful holiday season
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Now through the end of the year "Double Your Lenses"! Get a second set of lenses free with the purchase of an additional frame! Sunglasses make great Christmas presents!🎄 A great way to use those FSA/HSA dollars.
Restrictions apply, see an optician for details.
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Rooting for our favorite team at Rule Eye Care! Go Green 💚 ... See MoreSee Less

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Rule Eye Care Associates is with Carla Mead and 2 others.
Rule Eye Care Associates

Friendly reminder that it's time to take advantage of your healthcare benefits before the end of the year! Make your appointment with us today and maximize your yearly benefits, HSAs and FSAs. Call 517-321-1154 to contact one of these smiling faces today! ... See MoreSee Less

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We can now detect Macular Degeneration 3-5 years before it can be viewed with a microscope. More importantly, before vision loss occurs!

The Adapt Dx test is easy, painless, non-invasive and covered by medical insurance!

www.youtube.com/watch?v=Ud0Up01sV4IA short video showing what a patient can expect during the AdaptDx dark adaptation testing.
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Attention State of Michigan Employees!

Some of you were recently notified that your Vision Insurance has changed from VSP to EYEMED. Rule Eye Care is thrilled to say we DO accept EYEMED insurance. Call today to schedule your appointment with your new plan!

Spots fill up fast in the fall with people looking to use their yearly benefits, we are standing by to take your call!
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We’re an official Bausch + Lomb ONE by ONE Recycling Center. Properly recycle your used contact lenses and packaging here. Learn how at BauschRecycles.com ... See MoreSee Less

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At Rule Eye Care, we are getting accustomed to Neurolens success stories like this one, but we never get tired of hearing them!

neurolenses
This is Dr. Whitney Hauser’s true personal experience with the neurolenses below. Her son suffered from chronic headaches for many years and could not find relief – until neurolens. neurolens is creating a new category of premium lens design (www.neurolenses.com)

It is important to mention that Dr. Hauser does not work or consult for neurolens and has not received any compensation for this interview.

Patients reporting headaches, eye fatigue, neck/shoulder pain and dry eye like pain had a 93% positive response to treatment within 45 days.

Optometrists can find us at Vision Expo West (Booth #MS3053) or signup for your private introduction here: calendly.com/neurolens/neurolens-demonstration/09-18-2018
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neurolenses
Find out how Independent Optometrists nationwide are changing patient's lives with neurolens® - the first and only lens design to incorporate contoured prism

If you'll be at Vision Expo West come see us at Booth #MS3053 or schedule your llive demo here: calendly.com/neurolens/neurolens-live-demonstration-vision-expo-west/09-27-2018
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"Our children spend less time outdoors than prison inmates"

"In the United States the prevalence of myopia has nearly doubled since the 1970s....By 2050 nearly half the worlds population will be nearsighted"

What do these statements have in common? In the video below, Optometrist Nicholas Despotidis explains and details what the doctors at www.ruleeyecare.com can do to help.

youtu.be/bIRZ3e5uCTgDr. Nicholas Despotidis: Optometrist, Author, and Lecturer Nick will discuss how his passion for healthy eyesight led him to discover that the current myopia...
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Rule Eye Care Associates shared a video.
Rule Eye Care Associates

Give us a call to schedule your “Back to School” exam!

Paragon Vision Sciences
You wouldn’t let your child miss their annual physical. You shouldn’t let them miss their annual eye exam either.

If your child has been diagnosed with nearsightedness, make sure you ask about Paragon CRT®.

With our innovative, overnight lenses your child can benefit from clear vision without the constraints of glasses or daytime contacts.
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Important “Back to School” information!

Paragon Vision Sciences
Parents, watch this video to learn how your child’s education may benefit from Paragon's overnight vision correction lenses.

Don't let nearsightedness hamper your child's potential.

Visit www.paragonvision.com/back-to-school-with-paragon-crt/ to find a Paragon certified eye care professional near you.
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youtu.be/pr4ALUG3HfEThink About Your Eyes set up a photo booth in the middle of a crowded mall. Unsuspecting visitors were eager to jump in the photo booth and take a series of ... ... See MoreSee Less

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From all of us at Rule Eye Care, have a happy and safe Independence Day everyone!

www.visionaware.org/blog/visually-impaired-now-what/practice-good-eye-safety-around-fireworks-thi...
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National Sunglasses Day! ... See MoreSee Less

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National Sunglasses Day!
30% off all sunglasses!!!
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Congratulations Chloe on your high school graduation! We will miss you at Rule Eye Care! We wish you the best at college! ... See MoreSee Less

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