Meet The Staff Behind Exceptional Vision Health at Rule Eye Care

Our practice's heart lies in a commitment to innovation and individualized attention. This foundation empowers us to offer a uniquely tailored eye care experience where patients feel understood, valued, and cared for.

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A Clearer Tomorrow Begins with Our Lansing Optometry Team

Our experienced eye doctors, Dr. Jeffrey D. Rule, Dr. Brian Beissel, Dr. Jeffrey Schrauben, and Dr. Richard R. Rule, bring extensive expertise to our practice. Focusing on delivering personalized and comprehensive care, they ensure accurate diagnoses for effective treatment. Their passion for enhancing your vision and eye health is reflected in staying current with the latest advancements. Trust our optometrists to provide expert care for your family.

Our Eye Doctors

Jeffrey D. Rule O. D.

Richard R. Rule O. D.

Jeffrey Schrauben O. D.

Educate, Empower, Enhance: Our Philosophy at Rule Eye Care

Set within a clinic that radiates warmth, we provide eye care that goes beyond the clinical. Our approach is grounded in a philosophy of compassion and education, ensuring that you are fully engaged and informed about your eye health options.

Our friendly staff goes the extra mile to answer your questions, calm your concerns, and provide a comfortable, supportive atmosphere.